Privacy Policy – Fitbug Fitness
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Privacy Policy

Last Updated: 07/07/2025

1. Introduction

Welcome to Fitbug Fitness (“we”, “us”, or “our”). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal data when you use our website www.fitbugfitness.ie and our services.

We process your data in compliance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the Data Protection Act 2018.


2. Who We Are

Data Controller:

Fitbug Fitness

Junction 6, Castleknock, Dublin 15

086 154 7199

Info@fitbug.ie


3. What Personal Data We Collect

We may collect and process the following categories of personal data:

  • Identity Data: name, date of birth.

  • Contact Data: email address, phone number, billing and delivery address.

  • Health Data: information you voluntarily provide about your health, fitness levels, injuries, or medical conditions (to tailor training programmes).

  • Payment Data: payment card details (processed securely by our payment processors).

  • Technical Data: IP address, browser type, device identifiers, operating system.

  • Usage Data: how you interact with our website and services.

  • Marketing Preferences: your consent to receive marketing communications.

Note: Health Data is considered special category data, and we will only process it with your explicit consent.


4. How We Collect Your Data

We collect personal data in various ways:

  • When you create an account or book classes online.

  • When you fill in forms or contact us by email, phone, or in person.

  • Through cookies and similar technologies when you browse our website.

  • When you subscribe to our newsletter or marketing communications.


5. How We Use Your Personal Data

We use your data for the following purposes:

  • To register you as a client.

  • To process payments and manage your bookings.

  • To tailor fitness programmes and monitor your progress.

  • To communicate with you regarding your account, bookings, or enquiries.

  • To send you marketing communications if you have consented.

  • To improve our website, services, and customer experience.

  • To comply with legal or regulatory obligations.


6. Legal Bases for Processing

Under GDPR, we must have a legal basis for processing your personal data. These include:

  • Contractual necessity: to perform our contract with you (e.g., manage your bookings).

  • Consent: where you have given clear consent (e.g., marketing emails, processing health data).

  • Legal obligation: to comply with applicable laws.

  • Legitimate interests: to operate and improve our services (unless overridden by your rights).


7. How We Share Your Data

We do not sell your personal data. We may share your data with:

  • Service providers (e.g., payment processors, booking systems, email marketing platforms).

  • Professional advisors (e.g., accountants, legal advisors).

  • Regulators and authorities if legally required.

All third parties are required to respect the security of your personal data and treat it in accordance with the law.


8. International Transfers

If we transfer your personal data outside the European Economic Area (EEA), we ensure appropriate safeguards are in place (e.g., EU Standard Contractual Clauses).


9. Data Retention

We will keep your personal data only as long as necessary for the purposes described above, including legal, accounting, or reporting obligations. Typically:

  • Client records: 6 years after the end of the client relationship.

  • Marketing data: until you withdraw consent.


10. Your Rights

Under data protection law, you have the following rights:

  • Access: to request a copy of your personal data.

  • Rectification: to correct incomplete or inaccurate data.

  • Erasure: to request deletion of your data (“the right to be forgotten”).

  • Restriction: to restrict processing of your data.

  • Data Portability: to receive your data in a structured format.

  • Objection: to object to processing based on legitimate interests or direct marketing.

  • Withdraw Consent: to withdraw consent at any time.

To exercise these rights, please contact us at info@fitbug.ie.

You also have the right to lodge a complaint with the Data Protection Commission (DPC) Ireland:

Website: www.dataprotection.ie


11. Cookies

Our website uses cookies to improve user experience and analyse traffic.


12. Security

We have implemented appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse.


13. Changes to this Privacy Policy

We may update this Privacy Policy occasionally. Any changes will be posted on this page, and where appropriate, notified to you by email.


14. Contact Us

If you have questions about this policy or your personal data, please contact:

Data Protection Officer (if applicable):

Fitbug Fitness

Junction 6, Castleknock, Dublin 15

086 154 7199

Info@fitbug.ie